For the upcoming Fall-Winter 2017 season was in need of a serious overhaul. After years of building upon the same code it was time for a fresh start and that meant that the web design team had the golden opportunity to rethink the website from the ground up. We were challenged with a tight deadline but worked closely with our talented team of brand designers, project managers and web developers to present a best in class e-commerce website optimized for all devices. The images below represent a quick overview of some of the pages I focused on over the past few months, but I would suggest a visit to to experience our work firsthand.

This project was created in collaboration with Julie Toth - Sr. Designer, Matt PlaysWeb Designer, David Pfluger - Art Director and Evan Rose - VP of Creative Marketing.


Thanks for Viewing – Party On!